Backstory and Strategy
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One Story, Three Screens

One Story, Three Screens

16 May 2025 2 min read User Behavior
Programming the same content differently can make all the difference.
Leadership Hot Take: It’s Not About What You Think

Leadership Hot Take: It’s Not About What You Think

16 May 2025 2 min read Media Leadership
Early in my tenure at Philly.com, we got word that The Inquirer had an exclusive: A local hospital had reportedly cured a specific form of blindness. This was huge news — at least
Why I’m Writing Backstory & Strategy

Why I’m Writing Backstory & Strategy

15 May 2025 2 min read Career Lessons
A newsletter about the lessons behind leadership, storytelling, and mission-driven media.
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